We all know someone who has a small business. Whether it's the makeup artist who did your wedding day face, the hair stylist who you see every few months or your photographer who gives you the best memories of all. This person may be a family member or a friend, or even a friend of a friend. We all want to support our friends and family, but maybe aren't interested in the lularoe or the Tupperware or just simply don't need or want that service. Here are some ways you can support local small businesses without spending a dime! (Yes that means free!)
Comment on their posts. Facebook, Instagram, Blogs (hint hint), or any other method they use for marketing and advertising. Even if it's just an emoji or a few words. These platforms tend to boost posts that get more action. Even if your heart emoji comment gets one other person to see that post, that's one more person!!!
Same thing goes for liking their posts. It helps! And if you really do like their post, maybe add a heart comment to help boost it.
Share their posts. You may not live in the same area, but that one person you met at band camp 10 years ago that happens to somehow still be friends with you on facebook may! or someone you know may be moving or vacationing in that area and may want to hit up your favorite restaurant that your cousin owns. See where I'm going with this? A lot of people can also travel to provide their services.
Invite your friends and family to their facebook pages and instagrams. This also helps because then their friends see they've liked it and take a look at their business.
If you do use their service, write a review! This helps a lot more than some would think. Small business relies sometimes solely on word of mouth. Before you hire mostly any person for any type of job, you want to make sure others have had good experiences with them. Reviews are what gives us a leg to stand on. If these businesses are on more than one review site (yelp, google, specialized websites like weddingwire.com) make sure to copy and paste your review on those sites as well. People are so quick to write reviews when they had a terrible experience, we need people to be as quick when they have a wonderful experience (which hopefully is always!)
Recommending on facebook! There are so many community pages on facebook now where people go to ask locals for suggestions. If you've used a small business and loved them, please!!!!! recommend!!!! them!!!!! This goes back to word of mouth. I personally comment on as many posts like this as i can. from the bar I went to last weekend, to the venue I last took pictures at, to the girl who rocked my hair in December and the local photographer who specializes in something I personally don't. Tag their facebook page, maybe add a sentence of why you loved working with them. Facebook is POWERFUL! This helps so many small businesses get clients they may not have before, simply, because they didn't know this business existed!
SO NEXT TIME YOU SEE...
TAG YOUR RELATOR FRIEND WHO HELPED YOU FIND YOUR DREAM HOME!
AND WHEN YOU'VE GONE TO YOUR PAL'S NEW RESTAURANT AND LOOOOOOOVED THE CANNOLIS? GET ON FACEBOOK AND TELL EVERYONE!
So go out and help your small business friends, and don't forget! When you need to make a purchase, #shopSmall ;-)